The Bill & Melinda Gates Foundation | Partners of Human Potential
when you get the right partners together,
the potential is endless.
six countries. five stories. millions of lives changed.
wrote and led the creative on all five of these films (at once!) with my incredible partner, Liz Mamey. a profound experience and I’m grateful to meet so many intelligent, contributing, passionate, and compassionate people along the way.
THE REAL COST | IT ESCALATES QUICKLY
don’t drown in your addiction.
directed by Oscar-nominated Lenny Abrahamson.
filmed by Oscar-winning cinematographer Hoyte Van Hoytema.
working with both of them is a dream come true.
nicorette | “Start Stopping”
vaping is a trap.
BMW | “the future finds us”
chris pine.
hans zimmer.
BMW.
earth day.
directed by Adam Nelson
art directed Liz Mamey
ecd Laura Wimer
FLonase | “allergy headaches”
allergy headaches don’t have to be scary.
directed by Adrian de Sa Garces
art directed Liz Mamey
creative director Tyronne Schaffer
ADVIL PM | “Put pain to rest”
Advil PM silences pain tonight, so it doesn’t become pain tomorrow.
directed by Ben Callner
art directed by Simin Lim
ecd Hannah Fishman
Mobil 1 | Go20K Road Trip
people on Facebook didn’t believe you can drive 20,000 miles on just one oil change with Mobile 1 Annual Protection.
to shhh them, we proved it.
NASCAR legend Kevin Harvick, NBA superstar Anthony Davis, and comedian Casey Webb helped test our oil every 5,000 miles.
our 360 GoPro captured every mile for fans followers along.
art directed by Stephen Bernier
Uncrustables | SOCIAL
@Uncrustables needed to feel less like a company and more like a friend.
APRIL FOOLS
Redefine ice cream sandwiches.
#IceCreamables
No food goes to waste.
#Crustables
art directed by Katelyn Berg & Liz Mamey
9LIVES | MORRIS THE CAT
social campaign
problem
it’s 2016, brands have no clue what to do on social.
but they did have a DBA they weren’t using: Morris The Cat.
we had no budget, limited stock, and a bunch of dumb ideas.
i think we did a pretty good job, all things considered.
we literally only had content from one shoot. but it was a chance to shape Morris' voice. i moved his IG away from products to focus on his life, opinions, and purrsonality.
art directed by Liz Mamey